Originally from St. Paul, Minnesota, Anna ventured to Colorado in 2014 to study Hospitality Management at the University of Denver. She had been working in corporate events for 2 years after graduation when the pandemic hit – events were quickly untenable, and of course her job too. In March of 2020, the mayor of Denver declared liquor stores non-essential businesses and ordered them closed to prevent the spread of COVID-19. It was like prohibition all over again – people were scared, they were socializing in different ways and drinking in the privacy of their own homes. Anna couldn’t get “Hooch” and “Booch” out of her head – Hooch referring to what alcohol was often called in the 1920s, and Booch referring to kombucha. Daydreams turned into business plans, and Hooch Booch was born.
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